email marketing targeted
December 29, 2011 by Alexandre Tardy
Filed under Email Marketing Tips
Zeta Interactive Launches Zeta Mail 6, An Integrated Messaging Platform Across ... - MarketWatch (press release)
Zeta Interactive Launches Zeta Mail 6, An Integrated Messaging Platform Across ... MarketWatch (press release) Dynamic digital messaging platform brings new level of engagement, measurement and innovation to digital communications; Zeta Interactive leadership team to provide marketers with demo of platform at 2012 Email Evolution Conference this week. |
ekmResponse celebrates signing-up 5000th new customer - PR Urgent (press release)
ekmResponse celebrates signing-up 5000th new customer PR Urgent (press release) The firm, part of Ekm Systems Ltd, which has offices in Manchester and Darwen, Lancashire, helps businesses of all sizes contact their customers with relevant information and targeted offers via email. Using ekmResponse's email marketing software, ... |
The Secret Marketer on poorly targeted emails - Marketing Week
 Marketing Week | The Secret Marketer on poorly targeted emails Marketing Week The problem, I think, stems from the fact that this marketing channel is free. It leads many companies to simply not care about targeting or segmentation. After all, if emails are free, why should they bother with the cost and expense of proper ... |
ChoiceStream Launches CRUNCH(TM) Active Audience Targeting Solution Developed ... - MarketWatch (press release)
ChoiceStream Launches CRUNCH(TM) Active Audience Targeting Solution Developed ... MarketWatch (press release) CAMBRIDGE, Mass., Feb 21, 2012 (BUSINESS WIRE) -- ChoiceStream, a leading innovator in targeted advertising and marketing solutions, today announced the launch of CRUNCH Active Audience, a solution developed with advertising agency Hill Holliday that ... |
Forgetting to Target Current Customers Is a Costly Mistake - ClickZ
Forgetting to Target Current Customers Is a Costly Mistake ClickZ There are times, however, when targeted marketing can take on the same "creepy factor" that is associated with traditional display retargeting. Just as we don't love seeing ads for a product we just viewed follow us around through our email and other ... |
Zeta Interactive Launches Zeta Mail 6, An Integrated Messaging Platform Across ... - Virtual-Strategy Magazine
Zeta Interactive Launches Zeta Mail 6, An Integrated Messaging Platform Across ... Virtual-Strategy Magazine Dynamic digital messaging platform brings new level of engagement, measurement and innovation to digital communications; Zeta Interactive leadership team to provide marketers with demo of platform at 2012 Email Evolution Conference this week. |
Email Marketing: HP uses dynamic email content to drive 300% open rate and 600 ... - MarketingSherpa.com (subscription)
Email Marketing: HP uses dynamic email content to drive 300% open rate and 600 ... MarketingSherpa.com (subscription) by David Kirkpatrick, Reporter Hewlett-Packard faced the challenge many long-established B2B marketers have -- while its email list was large, it had many of those addresses in its database for a long time, and thus, engagement varied widely across the ... |
Ikea's Leontyne Green Talks About Diversity and Marketing to African Americans - AdAge.com
 AdAge.com | Ikea's Leontyne Green Talks About Diversity and Marketing to African Americans AdAge.com In honor of Black History Month, Ad Age caught up with a number of marketing and advertising executives for a Q&A. The second in the series is Leontyne Green, US marketing manager of Ikea North America, who answered via email. |
Infogroup Targeting Solutions Significantly Expands List Services Business - MarketWatch (press release)
Infogroup Targeting Solutions Significantly Expands List Services Business MarketWatch (press release) This year alone, Infogroup Targeting Solutions has had a spate of recent client wins including Myron, Eli Research, Oakstone Publishing, Houseparty.com, the National Organization for Women and Arizona Mail Order. According to Don Patrick, President of ... |
HireClix Presents Free Social Recruiting Seminar on Targeting Passive Candidates - PR Web (press release)
HireClix Presents Free Social Recruiting Seminar on Targeting Passive Candidates PR Web (press release) Costa has 15 years of experience in targeted digital advertising, search marketing and online recruitment advertising. He frequently speaks on topics regarding the innovative use of digital recruitment marketing to change the way organizations find and ... |
Food Marketing Targeted At Kids Still Not Ideal
New research shows that the US government and schools have only achieved a mixed progress in its extensive quest to address food and beverage marketing practices that are harmful to young people's health. According to a thorough review in the March issue of the American Journal of Preventive Medicine, public sector stakeholders have failed to fully implement recommendations from the Institute of ... Read more
Email Marketing Weekly Trends: It’s All About the Super Bowl
An analysis by Elite Email shows the top email marketing trending topic for the last full week in January 2012 was "Super Bowl XLVI." Online and offline retailers were quick to launch email promotions tied to the big game, while bars and restaurants aggressively sent out email marketing coupons to drive people into their establishment on February 5, 2012. The analysis of email marketing trends ... Read more
Silverpop Expands to South Africa via Reseller Grapevine Interactive
ATLANTA, Feb. 14, 2012 /PRNewswire/ -- Silverpop ™ , the only marketing technology provider offering advanced email marketing and marketing automation solutions, today announces a reseller partnership ... Read more
ChoiceStream Launches CRUNCH™ Active Audience Targeting Solution Developed with Hill Holliday’s Platform Media Practice
ChoiceStream, a leading innovator in targeted advertising and marketing solutions, today announced the launch of CRUNCH Active Audience, a solution developed with advertising agenc Read more
Zeta Interactive Launches Zeta Mail 6, An Integrated Messaging Platform Across Email, Mobile and Social Channels
NEW YORK, Feb. 22, 2012 /PRNewswire/ -- Zeta Interactive, a leading full-service digital marketing agency , today announced the launch of Zeta Mail 6 , the agency's latest release of its best-of-breed ... Read more
GetResponse Email Marketing Offers Free Trial
30-day unlimited use of all features, including Inbox Preview, Email Intelligence and Contact Import.Wilmington, DE (PRWEB) January 30, 2012 GetResponse, the leading email marketing provider for the SMB sector and flagship product of online solutions provider Implix, today announced the release of a 30-day free trial of their email marketing solution. The purpose of the free trial account is to ... Read more
Email-Lists.com Announces New 2012 Email Lists by Contact Titles and by Industries
Email-Lists.com, a longtime provider of the highest quality email lists, has today announced the release of new email lists for 2012, including lists by organization titles and by industries.San Jose, CA (PRWEB) February 09, 2012 Email-Lists.com, a recognized leader in providing bulk email lists as well as position and industry-targeted email lists, has today announced that new 2012 email lists ... Read more
BestBuzz: Local Businesses Fall in Love with QR Codes
BestBuzz, a mobile marketing platform that uses dynamic QR codes to reward customers & generate “buzz” around brands via social media, tugged at lovers’ heartstrings this Valentine’s Day by partnering with local businesses for a unique QR code promotion.Dallas, TX (PRWEB) February 22, 2012 The Valentine’s Buzz campaign ran Monday, January 30th through Valentine’s Day and encouraged consumers to ... Read more
Multichannel boosts email: new report
It's an exciting time for the email marketing industry, and no matter what Mark Zuckerberg says, the end is certainly not nigh, according to new research published this week from Econsultancy. Read more
Harland Clarke Corp. Expands Statement Solutions Offerings
Harland Clarke Corp., a leading provider of payment, marketing and security solutions, has announced that it is expanding its Statement Solutions offerings with new transpromotional marketing and operational capabilities. Read more
